"Steelworks has partnered with Poppi to create a 30s broadcast spot celebrating the release of Poppi’s new Lemon-Lime flavor. We incorporated Poppi’s signature color palette and chrome aesthetic with transformative reveals of the can and flavor cues."
Role: Design & Lookdev, FX, Lighting, animation
Some of my favourite RnD's and Styleframes:
![](https://cdn.myportfolio.com/a09eda8a-6878-4832-8761-4187de408fae/0360d579-9990-4931-9b26-c3f9bc48aea7_rw_1920.png?h=b00218d41acf3e4ad294ee8ff6e6b86f)
![](https://cdn.myportfolio.com/a09eda8a-6878-4832-8761-4187de408fae/c55fbccd-2c2c-4878-a6d1-f72e1003b69a_rw_1920.png?h=1ba6f6bca12359f3d6b2ad8b1e603f32)
![](https://cdn.myportfolio.com/a09eda8a-6878-4832-8761-4187de408fae/feb20a55-3cbc-4db4-b6c4-0483ab78abe0_rw_1920.png?h=d4378c3f37c82a044e125fd6a9f0945d)
![](https://cdn.myportfolio.com/a09eda8a-6878-4832-8761-4187de408fae/152cd39d-a153-4176-aa85-64c4ea815bc6_rw_1920.png?h=0c704faef965860ed21e11587fff43b4)
![](https://cdn.myportfolio.com/a09eda8a-6878-4832-8761-4187de408fae/61f28794-fa30-47e8-9a96-efa1af9364f1_rw_1920.png?h=31971be5917421a332871e3ffa622a1b)
![](https://cdn.myportfolio.com/a09eda8a-6878-4832-8761-4187de408fae/a4816394-a452-4738-8d95-c28ae1c609c3_rw_1920.png?h=727f401e260b121f25e2c1e2bd32e2c8)
![](https://cdn.myportfolio.com/a09eda8a-6878-4832-8761-4187de408fae/542e50e9-3956-4f7e-bf87-a989d569d7a5_rw_1920.png?h=ba921fecffec9a97efee42ebbc0887f1)
(Bubble shot made together with @Caskalll)
![](https://cdn.myportfolio.com/a09eda8a-6878-4832-8761-4187de408fae/94098646-4713-463a-b19a-482c80b6a4cb_rw_1920.jpg?h=fd224d26a81c22268f9d941ad538aa2f)
![](https://cdn.myportfolio.com/a09eda8a-6878-4832-8761-4187de408fae/16c0e156-d757-4a8a-9305-1bbfad3e5865_rw_1920.png?h=827fac0532faedc089da953e491c6931)
![](https://cdn.myportfolio.com/a09eda8a-6878-4832-8761-4187de408fae/9034a5c6-1db6-42d9-ab73-5d7a45b2619e_rw_1920.png?h=6cc2d269505fb5beaeefcfb32175bd95)
![](https://cdn.myportfolio.com/a09eda8a-6878-4832-8761-4187de408fae/a38ee1e6-cca1-49a9-91b2-8ee0d67cdffa_rw_1920.png?h=b4a70cce21607348bcb360508dc8a4c4)
![](https://cdn.myportfolio.com/a09eda8a-6878-4832-8761-4187de408fae/21a4284b-4a2e-4b87-8294-394aa5e00f95_rw_1920.png?h=2354b1a1ee33fdb53ff5edf1329a41ab)
![](https://cdn.myportfolio.com/a09eda8a-6878-4832-8761-4187de408fae/fabc4004-1120-4ec6-9383-74230d73670a_rw_1920.png?h=12584c84872588121a2d9eb90520e385)
![](https://cdn.myportfolio.com/a09eda8a-6878-4832-8761-4187de408fae/7a9a11ac-4b80-476b-9955-943692124fc0_rw_1920.jpg?h=21c001bf0c47821d5f8a797ec6e29e1f)
![](https://cdn.myportfolio.com/a09eda8a-6878-4832-8761-4187de408fae/2c5c5714-db11-4b55-a65f-5b5fb7dbcada_rw_1200.png?h=d580827d716ceab1e1861f1c360408db)
![](https://cdn.myportfolio.com/a09eda8a-6878-4832-8761-4187de408fae/38dc174a-a075-4246-abef-a11ccd0c7f64_rw_1200.png?h=92b4a97a61354ad1d01bfe1b3cfefbb9)
![](https://cdn.myportfolio.com/a09eda8a-6878-4832-8761-4187de408fae/0e149e1c-b5d1-4752-abae-3261d1758d26_rw_1200.png?h=8c1473c477dd1904292fbf9927e3a85e)
![](https://cdn.myportfolio.com/a09eda8a-6878-4832-8761-4187de408fae/569c97ec-aa3e-4080-906f-f8ed71422b67_rw_1200.png?h=638583b80297b48ea24c0cedaf864f33)